Brendan Dell – Product Positioning Masterclass

Having trouble differentiating your product? Learn to harness the power of narrative to build a repeatable growth engine, hone your sales pitch, and win. Seth Godin said it best, “In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible.”

I’m an author and advisor who has worked with more than 100 leading technology brands to help them hone positioning, messaging, and GTM strategies. I’m bringing lessons learned here to you. This course is structured in four parts, linking critical theory with step-by-step tactical implementation and examples of the framework in action. It also includes proven templates to guide your $1B pitch creation. Get a sneak peek of the first few lessons here.

Included with the course, get access to the framework and collaboration templates I use to build $1B pitches with top brands.

• 
  $1B pitch collaboration worksheet
• Competitive landscape + jobs to be done worksheet
• Opportunity stage proposal template (take them from interested to closed/won)
• Facilitation worksheet
• $1B framework overview + worksheet

DOWNLOAD LINK: Brendan Dell – Product Positioning Masterclass

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